patagonia.com

8anNL TIL The "California Route" to the summit of Mt Fitz Roy in Patagonia was first climbed in 1968 by five American hippies who called themselves The Fun Hogs. One of them later founded Patagonia (originally called Chouinard, his last name), and another founded The North Face (in '64).
4P45 TIL The outdoor clothing company ‘Patagonia’ use plastic bottles to create polyester fleece garments and are a leading manufacturer in transforming trash into fleece, decreasing their dependence on petrol
xNQk TIL Patagonia is the only company in the outdoor industry to ethically source their down, auditing the entire process from egg to adult goose